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The team at LOCAL Life always had a business-to-business publication on the radar. We were originally targeting a 2022 launch, when LOCAL Life turns five.
When Covid hit, we realized that local businesses needed help sooner. We fielded many calls from our advertisers and business colleagues about what to do, how to pivot, even how to Zoom. Seeing the need and thirst for practical knowledge, we accelerated our timeline and decided to roll out the first issue of LOCAL Biz in Q1 2021. Even at the time of writing this, we don’t know what this year will hold, but we know that we all need to do business differently.
The goal of LOCAL Biz is to leave our readers feeling smarter and more empowered to help move their businesses. Not only survive, but to thrive. For our advertisers, we want to deliver an engaged audience of business owners and loyal readers who need and will use their services.
In this inaugural issue, we share inspiring stories, tips and how-tos on topics that are important to business owners: Working from home, new technologies and how to think differently.
We know business-minded readers want practical and tactical information they act on now. We hope LOCAL Biz delivers. Send feedback to firstname.lastname@example.org.
The goal of LOCAL Biz is to help Lowcountry businesses not only survive, but to thrive in this uncertain time. We share helpful information, tools and tips from experts delivered in a style that is easy to read, informative and actionable.